How many reachable holders can you get?
At what cost?
Three settings are enough: your audience, your pace, your engagement. The simulator calculates the number of holders you make reachable, what it costs you and the plan in our price list that matches your volume.
- Calculation based on the published price list
- Visible, adjustable assumptions
- Instant result, no sign up
Your activation
Enter a typical activation (event, launch, campaign, in store operation). The calculation updates live.
The number of people present at each of your activations. If your activations vary, enter an average.
The activations you plan over the next 12 months. The simulator picks the cheapest plan that covers this volume; beyond 30 activations, an Enterprise offer on quotation.
Your result
0
- Participants over 12 months0
- Scan the QR code0
- Open the page0
- Collect their Keyzz: reachable holders0
Recommended plan
Silver
If your Keyzz are paid
As a benchmark, acquiring a new customer costs a median of €48.15 in lifestyle (Triple Whale, 2025). A reachable holder is not an acquired customer; it is a person with whom you can continue the relationship in Keyzz.
Indicative estimate, amounts excluding VAT, based on the published price list and the assumptions above. 12 month commitment. It does not constitute an offer.
Understanding the calculation
Every figure in the result comes from a simple rule that you can check.
How is the number of reachable holders calculated?
Participants per activation, multiplied by the number of activations, then multiplied by three rates: the share who scan, the share of scans that open the page, the share who collect their Keyzz. The result is the number of reachable holders over 12 months.
Where do the suggested rates come from?
They are calculation assumptions to adjust, not measured market averages. They serve as a starting point: replace them with what you observe on your own activations. They depend mainly on what you offer and how you announce it.
What does the displayed price include?
The plan subscription for 12 months. For Starter, €550 excl. VAT per activation is added. All amounts exclude VAT, with a 12 month commitment. Paying annually in advance means paying for ten months out of twelve.
What does the commission on sales apply to?
Only to sales of content, private presales, limited editions or exclusive access set up and collected within the keyzz.app application. It never applies to your overall external ticketing, your usual payment providers, or your physical retail or standard e-commerce sales.
And beyond 30 activations a year?
The Enterprise plan is tailor made: unlimited activations, negotiated volumes, unlimited storefronts, dedicated Customer Success and negotiated commission. It is priced on quotation.
Let’s talk about your figures
30 minutes with Richard Galano, CMO of RECALLby. We start from your calendar, set up a Keyzz in your brand live, and you leave with a costed projection.
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